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Economic Development
Whakawhanaketaka Ohaoha
The Economic Development Unit (EDU) works to diversify our economy and encourage higher value jobs. The aim of this is to provide our residents with access to better incomes and more work choices outside of the changeable tourism and construction industries.
The EDU’s role is to look to the future and facilitate the shaping of a business environment that is diverse, resilient and sustainable.
Key Areas of Focus Economic Profile Support, Recovery and Reset Plan Contact usKey Areas of Focus
Queenstown Lakes District Economic Profile
The below information provided by economic analyst firm Infometrics gives an in-depth description of the Queenstown Lakes District’s economic structure and performance.
It offers the ability to drill down into both the Whakatipu Basin and Wanaka and Surrounds, offering detailed information for both areas.
You can also compare our district’s data against other regions throughout New Zealand to get an idea of how we’re doing in relation to the rest of the country.
Tourism Communities: Support, Recovery and Reset Plan – Queenstown Lakes
The Tourism Communities: Support, Recovery and Re-set Plan targeted five communities acutely affected by COVID-19, including Queenstown Lakes.
The Government made three different grants available to tourism businesses:
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Business Advisory Support (up to $5,000 per business operation) to enable businesses to receive expert advice and support, such as on changing target markets, or scaling their business.
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Grants for businesses to implement business advice (up to $5,000 per business operation).
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Tourism Kick-start Grants between $10,000 and $50,000 per eligible business operation (excluding GST). This grant is to help business prepare for the return of international visitors.
All three funds have now closed. QLDC was the lead entity for our district but did not accept or assess applications. Otago Regional Business Partners was the contact point for businesses. Tourism Kick-start Grant applications were assessed by an independent organisation. Eligible businesses received their grant payment via the QLDC finance team.
Find further details on approved funding below.
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Total funding approved
$4,543,964.20
Total number of businesses that accessed support
985
Category of service covered
No of services
As a % of total number of services
Managing resources
272
17.4%
Marketing Strategies
909
58.0%
Business continuity
647
41.3%
Finance
360
23.0%
Business Planning
86
5.5%
Digital enablement
513
32.7%
Business sustainability
58
3.7%
Leadership
69
4.4%
Business Systems
49
3.1%
Health and wellness
65
4.1%
Hibernation support
87
5.6%
Lean Manufacturing/Business operations
6
0.4%
Governance
8
0.5%
Capital raising
3
0.2%
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Please note these numbers are subject to minor changes. For further information please visit the MBIE website. (www.mbie.govt.nz) -
Total funding approved
$4,619,693.89
Total number of businesses that accessed support
951
Expenditure for each category
TOTAL grant expenditure
$4,619,993.89
TOTAL expenditure in HR & Employee Relations and Legal
$210,133.47
TOTAL expenditure in Financial and Cashflow Management
$252,000.50
TOTAL expenditure in Health and Wellness
$40,695.00
TOTAL expenditure in Business Continuity Planning
$497,500.85
TOTAL expenditure in Marketing Strategy
$1,640,192.74
TOTAL expenditure in Digital Enablement Strategy
$1,887,884.17
TOTAL expenditure in Hibernation and exit advice
$19,185.00
TOTAL expenditure in Management Capability Training and Coaching
$72,102.20
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Please note these numbers are subject to minor changes. For further information please visit the MBIE website. (www.mbie.govt.nz). -
Total funding approved
$13,902,617.00
Total number of businesses that accessed support
460
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Please note these numbers are subject to minor changes. For further information on recipients please visit the MBIE website. (www.mbie.govt.nz)
Contact us
While this website outlines just some of the EDU work priorities, there are many other projects that we either lead, input or partner with others on. We work closely with the Chambers of Commerce, Regional Business Partners, Regional Tourism Organisations, central government and other partners to deliver positive economic outcomes locally. If you would like any further information, have a question or even a great idea then please get in touch.